Our Leadership

Leadership is a difficult concept to grasp. How do you know you’ve covered the fundamentals? One change management system that I have used is the four P’s, which are what you need to put in place to lead people through change.

Our board of directors is comprised of a diverse group of passionate, high-energy, fiscally conscious, and goal-oriented executives who can intellectually approach each new challenge with a rare blend of creativity and analytical skills to develop business strategies that produce measurable results in defined target markets. Everyone must comprehend the big picture, and then people must understand their specific areas in more depth.

Key of Success

Purpose: What is the objective of your company, and do you and your employees understand it? If this is evident, it should be clear how people behave in various situations. When something is unclear, individuals are less able to make commercial decisions. What will the business look like (for customers, employees, and suppliers) once it is fully operational? What parts of the picture are actually performed by other organizations? Everyone must comprehend the big picture, and then people must understand their specific areas in more depth.

Plan: What steps must be taken to complete the picture? What is currently in place, what is missing, and what are the critical phases in achieving the desired result?

People: Third, a leader requires people. A movement, community, or group that is larger than the sum of its parts will have followers who are dedicated to the purpose and the plan and who are inspired to join it. Leaders must be able to inspire followers to act on their principles.

Power: A leader also requires power. However, an engine needs fuel to move forward. Power can come from people, money, ideas, capital, or some other resource. The ability to mobilise these resources in favour of a cause is a requirement for leaders.

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